(As Published in Replacement Contractor Magazine)
Before we can begin to improve our lead generation and lead handling practices, we need to understand the very basics. So our first step will be to understand how to properly classify or categorize leads. What do I mean by that you ask? Well as an industry, home remodeling [...]

(As Published in Replacement Contractor Magazine)
Want more outbound leads? Here’s what you may be doing wrong.
Think there’s no difference between inbound and outbound leads? Guess again. Inbound and outbound leads are right and left, he and she, top and bottom. All the difference that matters. Most companies that are successful at converting inbound leads—inquiries that [...]

(As Published in Replacement Contractor Magazine)
No Shows and so-called One Legs frustrate salespeople. But a sale is all in the way these homeowners are handled.
Someone from your company set the appointment. Your salesperson knocks. Then, knocks again. No one’s home. Sound familiar? Here’s another scenario. Your salesperson knocks, expecting to meet with John and Mary [...]

(As Published in Replacement Contractor Magazine)
If you receive my monthly news letter, then you already know the power of staying in front of your clients – that is probably what drove you to visit my website in the first place… Therefore you should be able to understand that capturing your prior customer emails and staying [...]